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Painting of Disney Castle

A Painting a Day

I started oil painting a few years ago because we needed something on the walls, and I couldn't stand the though of my wife going to the store to buy a picture. I'm not bad — I did go to art school way back when. The problem is, I'm not very quick at it. I'm on my fourth painting in four years and this one just isn't getting finished. So a couple weeks ago,  I challenged myself to a painting a day while I was on vacation… read more

A brief presentation on website design, branding, and SEO.

Is Your Website Up to Speed?

I recently spoke at the Harvard Club about how to improve your website. It was part of Welsh Consulting's business seminar series. We covered Branding & Messaging, Site Architecture, Website Design and Development, Search Engine Optimization, Social Media Integration, and ended with recommendations on how to work with a website designer or an agency. You can download the presentation here. And if you're intereste… read more

Inbound14 and FutureM Marketing Conference

Inspired to Act

I was really looking forward to attending the FutureM / Inbound Marketing Summit last week - not really knowing what I was going to get out of it. I go to conferences to meet and re-meet people and to learn new ideas, but most of all, it's a chance to recharge. Sometimes we need that external force to make us look at things with a different lens. On Thursday morning, I settled into one of 8,000 seats near the front of the r… read more

Brand Messaging

Drive Sales with Three Messaging Methods

Common sense dictates that we know how to interact with our clients, partners and staff. Without clear communication, any effort to complete a task is destined to fail. Never is that more important when you’re building a business, sharing your brand mission and messaging and reaching out to buyers. While your visual image is important - mostly because people won’t even click your site if it looks like it was created in … read more

Amazing Website Design

What Makes a Website Design Amazing?

A lot of people don't actually know the difference between a poor website design, an average website design, and an amazing website design (besides the price.) At a minimum, a good website design should: • Set the right brand tone immediately • Funnel users to the content they want or need the most • Look attractive to your target audience • Have the right content in the right places • Use calls-to-action in th… read more