Metropolis Creative - Boston Graphic Design and Web Design

Metropolis Creative - 10 Years of Great Design

news & events

5.26.2009

Grand Slams in Marketing: Does Your Website Help You Knock It Out of the Park?

Metropolis President Michael Flint shares design and marketing advice as a guest contributor to Corporateink's blog.

Labels: landing page design, public relations, website marketing

5.06.2009

Metropolis Creates Online Marketing Campaigns for PTC

PTC's Online Advertising Campaign

Earlier this month, Metropolis Creative completed a series of brand building banner ads for PTC (Needham, MA). The Flash animated series promoted a demo video of their ProEngineer Wildfire 4.0 CAD solution product. The static banner ads were designed to help drive traffic to PTC's Small Business Resource Center and related landing page.

To learn more about the campaign or discuss your web/brand initiatives, contact Michael Flint: mflint@metropoliscreative.com

Labels: banner ad, banner advertising, landing page, online marketing campaign

5.01.2009

Extreme Makeover Winner Announced

And the winner is...
In front of a crowd of nearly 200 marketers and web professionals last Wednesday night, Metropolis announced American Public Television as the Extreme Website Makeover recipient. American Public Television was selected from over 80 Makeover entries!

The Makeover included new or improved:

branding
hierarchy of information
focus on target audiences
navigation and usability
search engine optimization and social media

If you'd like to hear more about the Makeover process or even discuss tips to improve your web site, please contact us at:

617. 556. 0010

Connect to us on FaceBook and see the party photos!

Interested in partnering with us for a future event? Contact Howard at:

let us boost your brand

schedule a complimentary call to receive tips about how to improve your web, print and brand strategy.

recent graphic design

Brochure and Poster Design:

The State of Massachusetts' Women, Infants and Children (WIC) Nutrition Program needed two print pieces designed to attract the attention of mothers in specific neighborhoods and demographics. Metropolis reviewed the goals, target audience, listened to user experience feedback from the state team and designed a 3.25" x 8.25" 4 color brochure and 11" x 17" matching poster. The pieces addressed the importance of consistent messaging with familiar imagery that would resonate with the target audience. Specifically, age appropriate babies and children were used as primary design imagery along with primary colors and straight forward narrative. The items were also translated into seven languages.

The WIC program is happily benefiting by seeing response rates and solid familiarity with their brand.

Award-Winning Brochure Design

Award-Winning Brochure Design