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Website Design for Bay State College

Bay State Website Design

Website Design

This site is a great example of targeted usability. The home page calls attention to different areas depending on the type of visitor. We also held a brand brainstorming session with a wide cross-section of the school (from the president to students) to help us understand who Bay State markets to and what their brand is. This web site really elevates their brand to a professional and exciting, urban college. The entire site is content-managed so its easy for us or the client to make changes to the content or even the navigation system.

Bay State College is a private college whose mission is to provide students with a quality education that prepares them for professional careers and increasing levels of higher education.

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